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Should I Use QR Codes to Market My Lawn Care or Landscaping Business?

“Anyone using QR codes in their Lawn Care Marketing strategy?”

Louise, the question I would ask is “Are any of my friends and family scanning QR codes on a regular basis?”

If they aren’t – neither are your customers.

In order for someone to use a QR code they need an Android smart phone or to download a special app for their iPhone.

Capturing a QR Code

Capturing a QR Code

I am willing to wager that the majority of those that have an Android smart phone don’t know what a QR is or how to use a QR code on their device.

I personally don’t know anyone that has used a QR code more than once to see how it works.

A short “easy to remember” URL is more effective.

A simple “305Lawns.com” or “GetGreener.com” that redirects to your main branded site or special offer page is something ANYONE can use AND remember when they see your truck drive by.

And I think we can all agree that the goal of any marketing we do is to get the largest response possible.

Andrew Pototschnik is the founder of Lawn Care Marketing Expert, the largest online marketing agency in North America specializing in marketing strategies for the lawn care and landscaping industries.

Google Partner
Facebook Marketing Partner
Service Autopilot
Official Consultant of PLANET Conference

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