Hi, guys, Andrew here. Today, I have a great question from Jason. Jason asks, “In your experience, what is the average cost peer lead using pay-per-click advertising?” This is a great question; this is a common question that I get, but not just for pay-per-click advertising, but also for search engine optimization, for direct mail, for door hangers, all of these different marketing strategies that we can employ to sell your services and market your business, so really good question. Unfortunately, it’s not a simple answer. It’s not $5 per lead and it’s not $500 per lead. It’s going to vary drastically, depending on a number of different factors.

Read more ›

Live from Sydney Australia!

Today, the question comes from Nicholas who asks, “Are online banner advertisements a good way to market my services for my business?” This is a great question. Nicholas, thank you for asking it.

And the answer is YES! BUT…

Watch the video to find out more…
Read more ›

This week Chris asks, “What is more effective for attracting customers, postcard mailers and door hangers, or email marketing and websites?”

This is a great question, and it’s one that I get quite often when I do my strategy sessions with new clients. Lets break your question up into a couple of bits, because it’s actually a question that I would follow up with a couple more in-depth questions.

I really need you to tell me what your market is, not necessarily the city, but what your main services are. If it’s a lawn care, the strategy is going to be a bit different than if you’re a landscape design build. I’m going to answer that from the perspective that the person asking the question is a residential lawn care company. I’m going to assume residential lawn care.
Read more ›

Marketing is the fuel for lawn care business growth. If you don’t have any money to put in your business fuel tank your going to have to get out and push it for a while.

And that’s okay. We all start somewhere. Not every new lawn care business starts out with startup capital.

But there are Do-It-Yourself marketing methods you can employ when you have NO MONEY to invest in marketing…

Watch the video to find out more…
Read more ›

In this special episode of the Lawn Care Millionaire Video Blog Lawn Care Marketing Expert drops in for an unexpected visit. In this episode they discuss exactly what you should be doing at this point in the season and why it is always a bad idea to let Google “help” you setup your PPC Advertising.

Read more ›