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Google Update: Exact Match Domains for Lawn Care Businesses

If you are relying on keyword only (exact match) domains for your landscaping or lawn care website to rank it may be time to implement a real search engine optimization strategy.

I just wanted to do a quick update and make you aware of a new Google algorithm that is going to affect a large number of lawn care and landscaping companies. They have made an algorithm change that affects what they call ‘exact match domain.’ The exact match domain name is a domain name, such as, a common one would probably be something like ‘lawn care Tulsa,’ that would be an exact match domain name. In the exact match, it means the domain name itself matches the key phrase that somebody is entering into Search.
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Lawn Care Marketing Expert Interview with Dean Jackson

Lawn Care Marketing Expert Interview with Dean Jackson

I just spent an amazing and intense 4 LOOOONG days with my friend and fellow marketer Dean Jackson. Dean is a phenomenal real estate marketer and is the brains behind many huge products and businesses. We went in depth into Lawn Care Marketing Expert AND how we can better serve our partners and their customers.

He was recently featured in Tony Robbins New Money Masters series https://www.tonyrobbins.com/products/business-finances/money-masters-series.php

Very exciting things coming in the next few months… in the meantime… check out the interviews…
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How to Differentiate Your Lawn Care Business From Your Half-Price Competitors

This is a topic that really should be highlighted, because it is a low cost way to make your marketing more effectively…

Red bull is a 5 billion dollar company, and the dominate force in their market.

In fact, the world record skydive I wrote about last week cost them $65 million dollars.

So how do you compete with competitors with huge budgets and mass exposure.

Market smarter, be creative, be original. Don’t copy the big guys.

The creative marketer can always put their own unique twist on things. On that note…

Ladies and gentlemen I present to you… the Slim Jim beef jerky world record free-fall attempt in response to the 6 million dollar Red Bull skydive…

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Lawn & Landscape Magazine Interview with Lawn Care Marketing Expert

lawn-and-landscape-magazine-interview-with-lawn-care-marketing-expert

Brian: Hi, this is Brian Horn with Lawn and Landscape magazine, here on the Lawn Care Radio network. I’m here today with Andrew Pototschnik, and Andrew is the Lawn Care Marketing Expert. Andrew, could you give me a brief overview of what you do?

Andrew: You bet. Thanks for having me, Brian. As you mentioned, I’m the founder of Lawn Care Marketing Expert. We are the marketing department of many large and small lawn care and landscaping companies across the world. We have clients all over the world. U. S. and Canada, obviously are our biggest markets. Australia’s really growing big for us this year, as well. And something that we do that’s really different from other marketing companies is that we’re really specialists in the field. We have a laser sharp focus on the green industry. Like, the only industry that we focus on, and companies hire us and know that we have their marketing handled for them. We don’t just partner with every company that approaches us. So, we do pick and choose who we think will make the best partner and who we can truly add value to their business. And your marketing is really a partnership, so it’s really important that we have clients that really want to cooperate with us and implement our strategies and increase their success in their own business.
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What Records Are You Going to Break With Your Lawn Care Business Over the Next 12 Months?

what-records-are-you-going-to-break-with-your-lawn-care-business-over-the-next-12-months

Did you see the incredible skydive from the edge of space this weekend?

Felix Baumgartner jumped out of a balloon from an astounding 128,100 feet!

He set 3 records!

1. Highest Freefall
2. Highest Manned Balloon Flight and…
3. First man to break the sound barrier without using a friggin’ rocket!!!

He reached 833MPH!!!!
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RomneyCare vs ObamaCare which is the better Lawn Care Company?

romneycare-vs-obamacare-which-is-the-better-lawn-care-company

“There are 47% of the people who will vote for the president no matter what. All right, there are 47% who are with him, who are dependent upon government, who believe that they are victims, who believe the government is responsible for them, who believe they are entitled to health care, to food, to housing, to you-name-it. That that’s an entitlement. And the government should give it to them. And they will vote for this president no matter what… These are people who pay no income tax… my job is not to worry about those people. I’ll never convince them they should take personal responsibility and care for their lives.” -Mitt Romney
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PLANET & NPMA Lawn Care Summit 2013

planet-and-npma-lawn-care-summit-2013

Lawn Care Marketing Expert is honored to be the opening speaker at the 4th Annual Lawn Care Summit in Orlando, FL on January 7-9 2013.

During this educational seminar he will cover a number of current lawn care marketing topics including social media, search engine optimization and other topics critical to getting leads, retaining clients and getting the highest marketing ROI.

For tickets or additional information visit: https://www.landcarenetwork.org/events/lcs/
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Landscape & Lawn Care Business Tips Interview with Tom Delaney (PLANET) [Part 1]

In PART 1 of this special Lawn Care Business Tips Interview Tom Delaney of PLANET Landcare Network is interviewed by Lawn Care Millionaire about critical lawn care & landscape industry topics:

  • Labor Concerns
  • H2B Visas
  • Worker Requirements
  • Pesticide & Fertilizer Concerns
  • Water Restrictions

Tom Delaney is the Director of Government Affairs for PLANET.

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Landscape & Lawn Care Business Tips Interview with Tom Delaney (PLANET) [Part 2]

In PART 2 of this special Lawn Care Business Tips Interview Tom Delaney of PLANET Landcare Network is interviewed by Lawn Care Millionaire about critical lawn care & landscape industry topics:

  • Pesticide & Fertilizer Concerns
  • Water Restrictions

Tom Delaney is the Director of Government Affairs for PLANET.

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The 2012 GIE+EXPO & PLANET Green Industry Conference Winner is…

Service Autopilot, Lawn Care Millionaire & Lawn Care Marketing Expert have raffled off one ticket to both GIE+EXPO & PLANET’s Green Industry Conference on October 24 to 26, 2012 in Louisville, Kentucky.

This is a $389 ticket for FREE!

And the winner is…

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Google Partner
Facebook Marketing Partner
Service Autopilot
Official Consultant of PLANET Conference

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